Matt Robinson

Managing Director / Partner

Matt is an experienced digital leader with 20 years’ experience spent across both Australia and the UK. He’s led digital thinking for blue chip brands such as Coca-Cola, Commonwealth Bank, Telstra, PlayStation, Canon, Apple and eBay at agencies such as TBWA, Y&R, Dentsu, MediaCom and Back in the mid-Nineties, he taught himself how to code and designed his first GeoCities website, until flashing banner ads and scrolling died a very timely death.

Matt is a regular contributor to publications such as AdNews, Mumbrella, and B&T, as well as judging multiple awards, such as Spikes Asia, B&T 30 Under 30, AdNews Agency of the Year, and The Webbys. His work has picked up awards at Cannes, The Webbies, Clio, and the APG among others, but he’s most proud of AnalogFolk winning B&T's Emerging Agency of the Year in 2012 (aside from his tribe of three kids, of course).

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