Facebook has long been famed for pushing code daily - "ship often" has become their engineering mantra. Meanwhile other established platforms are introducing new developments or advertising products weekly such as Twitter's recent experiments. Younger platforms with smaller teams make changes such as the introduction of Instagram video or Snapchat Stories that change the way users interact on the platforms. Meanwhile entirely new platforms emerge such as the rise of the ephemeralnet and its recent mutation into anonymous messaging platforms. These changes are prolific at every level and changing products and consumption habits inform brand social strategies.
Each week the social team at AnalogFolk filters through these updates collating the most pertinent developments into a Social Platforms Newsletter. This week the Social Newsletter celebrates its first anniversary so we took a look back through more than 200 stories we brought our readers and pulled out the most successful link for each week of the year.
52 things that defined the last year in social
46. Jelly launches
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