AnalogFolk London has designed and built a bespoke shop for Dulux, which sits within the Ocado shopping portal.
'The Home Decoration Shop' is located in the Home & Garden section of the Ocado website. The new dedicated Dulux shop allows consumers to browse, purchase and have delivered AkzoNobel products. Dulux Whites and Colours are currently available as part of the first phase of the shop roll out. Further AkzoNobel brands will be incorporated in the coming months, which will include Cuprinol, Weathershield, Polycell and Hammerite products, as well as accessories.