AnalogFolk Shortlisted for Campaign Magazine UK’s Digital Innovation Agency of the Year 2022
AnalogFolk, a global independent leading digital creative agency, is proud to announce its recognition as a shortlisted nominee for Campaign Magazine UK’s Digital Innovation Agency of the Year. This accolade highlights AnalogFolk's innovative end-to-end solutions and pioneering work that is driving real-world impact and transformative results for its clients.
In order to be shortlisted, an agency must demonstrate excellent quality of creative work which showcases ambitious, innovative new thinking for brands and their clients. Agencies must also demonstrate their creativity is far ahead of their clients’ expectations and pushes creative boundaries in unique and innovative ways.
AnalogFolk has pushed boundaries in the creative and marketing industry, helping brands harness the power of digital transformation to drive business growth and create value for people.
Last year the agency launched ‘The Truth, Undressed’ in the UK with an education-at-scale programme showcasing the truth about vulval and vaginal anatomy and health. 1500 of its teaching materials were downloaded; 150,000 students in classrooms reached; 3.4m people reached though social media and 163m people were reached through earned global media coverage. The ground-breaking programme is part of ‘Vagina Academy’ – the multi award-winning global brand social purpose platform the agency created in partnership with Canesten, to help set people free from shame and discomfort.
As well as pioneering new education platforms to reach young people, AnalogFolk helped a high street icon evolve into a cultural icon, and enlisted kids to build their own metaverse.
AnalogFolk has had a successful couple of years winning a variety of global awards for Canesten ‘Vagina Academy’, ‘The Truth, Undressed’ and Nike ‘Mind Sets’, as well as a Gold Effie for Hyundai ‘4 Second Reviews’.
Earlier in the year, the agency’s work led to the network being recognised as Contagious Pioneers ’Best and Bravest Agencies on the Planet’ 2022; being named one of the most awarded agencies in EMEA 2022 in a report carried out by The Drum researching every major global industry awards show; winning Silver in the Campaign Asia Pacific AU/NZ ‘Content Marketing Agency of the Year’ and ‘Social Media Agency of the Year’ 2021 categories; and Silver in the Campaign Asia ‘Greater China Independent Agency of the Year’ and ‘Greater China Specialist Agency’ categories in 2020.
Campaign’s Agency of the Year Awards will be judged by a panel of global marketers in March 2023.
